The number of Apple Music subscribers exceeded 56 million

According to the information portal Digital Music News, the number of paid subscribers of the music service Apple Music is growing rapidly, recently reaching the impressive figure of 56 million. In a relatively short period of time, the streaming platform Apple is able to circumvent its main rival in the face of Spotify on three key markets — the US, Canada and Japan.

Most likely no one will argue with the fact that Apple Music is now at the peak of popularity. For clarity, we present brief statistics on how quickly growing audience of service:

  • October 2015: 6.5 million
  • January 2016: 10 million
  • February 2016: 11 million
  • April 2016: 13 million
  • June 2016: 15 million
  • September 2016: 17 million
  • December 2016: 20 million
  • June 2017: 27 million
  • September 2017: 30 million
  • February 2018: 36 million
  • March 2018: 38 million
  • May 2018: 50 million
  • November 2018: 56 million

According to various sources, the service gets an increase of 400-500 thousand new subscribers every week. This figure with time only grows. The success of the Apple Music is primarily due to the tight integration into the Apple ecosystem. Streaming platform can be used on any type of device, be it iPhone, iPad, HomePod, Mac or Apple Watch. Moreover, the service is available even on the mobile platform Android and smart speaker, Amazon Echo.

However, on a global scale Apple Music is on the second place in popularity. The palm still holds Spotify from 89 million paying subscribers and a total audience of 190 million people. Both music platforms are offered the subscription at the same price ($9.99/month), but Spotify has a distinct advantage of being able to use the service on a free basis. Apple Music provides new users with only a three-month trial period.

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