The forecast decline in revenue Snapchat ads by more than 30%

توقعات بتراجع إيرادات سناب شات من الإعلانات بنسبة تفوق 30%

No stranger to follow company news, financials, talk about the loss or decline of Snapchat or the parent company of Snape, but it apparently lasts longer than the previous according to the study and the expectations of the Institution analysis of the data eMarketer.

Reported eMarketer that the income and Snapchat will reach 662.1 billion at the end of this year in the United States only, as opposed to the average of the company last March to reach 1.03 million. The most exciting of this, is the expectation of the institution not to exceeded the revenues Snape more than$ 1 billion by 2020.

The foundation says that the methods of advertising in the application of company has helped it to attract more advertisers, but at the same time led to a decline in the price of advertising on the network, which is the main reason in the decline.

The study stated that the company’s revenue will rise by about 18.7% from last year, but this version is less by a very large percentage of the growth achieved in that year compared with the previous one, in order to achieve growth reached 85.6%.

According to the study, also, that the revenue from the ads Snap in Britain is expected to reach 68.4£ million on the contrary with the expectations of the company in March access to 104.8£ million. On the same side, this figure represents double what I did last year or the income of 35.5 pounds.

On the other hand, eMarketer in its study predicts that the number of users of the app to 7% by the end of the year compared with last year, which is higher than the proportion of the expected growth of Twitter and Facebook (0.9%), but less of them in Instagram where they (13.01$).

As reported by the study that the users of Snapchat in the age group 12-17 years old will rise by about 1.2 million in 2022, decline Facebook users in the same category at $ 2.2 million.

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