SiriusXM take on Pandora for 3.5 $

This topic SiriusXM take on Pandora for 3.5 dollars appeared on Engadget.

The company announced SiriusXM it will purchase the streaming service Music Pandora which is one of the most important services to broadcast music all over the world, will amount to the value of this transaction is approximately $ 3.5 million.

SiriusXM - Pandora

In fact, will lead this acquisition to expand the popular SiriusXM significantly. At present, the company owns the base of the Enjoy includes more than 36 million subscribers, while comprising Pandora’s more than 70 million monthly active users. This company will be able to SiriusXM to expand its audience of radio programs to the market of music streaming.

It is likely to start SiriusXM provide bouquets and monthly subscription which includes the broadcasting via radio and music through Pandora and SiriusXM that the chances of promotion of the joint represents a key factor behind this acquisition, as they will benefit from the content of SiriusXM’s exclusive programming with categories Pandora that supports ads and subscribe to create a package unique sound.

In the past year, acquired SiriusXM on company Automatic Labs, it is possible to see something like a dongle ODB-II auto industry with support to broadcast Pandora built in.

It is worth noting that the company’s core service will not change once the acquisition is completed, which will now need to obtain regulatory approval. So we have to wait to see Will it will these two companies in the future.

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This topic SiriusXM take on Pandora for 3.5 dollars appeared on Engadget.

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