Apple acquires company Asaii to rival Spotify

This topic Apple acquires company Asaii to rival Spotify appeared on Engadget.

Possessed Apple company Asaii specialized Analyses music in a deal that cost Apple less than $ 100 million.

Apple acquires music analytics firm Asaii

The company was Asaii has announced the closure of the service on the 14th of October, and today comes the impressive new from Apple in the framework of the existing competition with Spotify.

The company services Asaii on the collection of data about musicians or artists alot via social network or music services, and then work on the presentation of these data in the panel support of various companies in marketing, they also provide analytics to discover emerging artists quickly.

Also working Asaii through an algorithm to provide proposals for services to broadcast music for the best music and albums can be broadcast according to the interviews of the favorite music of users, where it is expected to adopt Apple on this technical suggestions for each of the Daily Mix, and Discover Weekly.

Projections indicate that Apple is preparing for a competition Spotify strongly during the coming period, where the longer this buyout, the company’s second this year in the music business, after acquiring recently on Shazam.

Source

This topic Apple acquires company Asaii to rival Spotify appeared on Engadget.

Leave a Reply

Your email address will not be published. Required fields are marked *